I recently finished writing my second book entitled, Increase Online Sales through Viral Social Networking: How to Build Your Web site Traffic and Online Sales Using Facebook, Twitter, and LinkedIn…In Just 15-steps! The book is now available for pre-order on Amazon.com and will be in stores in late December or early January.

I decided to write a book on viral social networking because none of the current books attempting to cover the subject even came close to providing readers with a practical and tactical social networking strategy that could be implemented. And having a specific action plan to follow is so important based on my experience in working with hundreds and hundreds of business owners. Initial successes in social networking produces confidence, which leads to momentum, which leads to more social networking successes!

But really…can viral social networking truly provide business benefit? Social networking, when done correctly, can represent over 20 percent of a Website’s traffic. Plus, a Website’s conversion rate of online sales from traffic referred from social networking sites can be as high as 22 percent versus the typical 2 to 4 percent. This translates into a 500 percent increase! Bottom line: viral social networking can deliver significant business benefits, which makes this book ideal for anyone looking for a practical strategy to increase online sales by using Facebook, Twitter, and LinkedIn.

You will learn a 15-step viral social networking process that has been proven to increase Website traffic and online sales. The easy-to-follow steps in this book will also provide you with the tools you need to reduce your social networking time investment while showing you how to measure results.

You will get started by learning the fundamentals of Facebook, Twitter, and LinkedIn as well as the criteria for deciding which social networking site(s) are the best for your business goals. You will also learn how to harness the power of the three Cs of viral social networking: 1) creating Conversation, 2) building Community, and 3) generating Commerce.

And if you are like most businesspeople, you may be wondering what things in your life or business are “that interesting” that they should be shared with the world via Facebook, Twitter, and LinkedIn. Sound familiar? If so, this book will help by providing you with suggested topic categories and recommendations regarding the type of content your social networking community will find interesting and valuable.

However, developing the right content is only one piece in a viral social networking strategy. So this book will also show you how to effectively share your content with the social networking community you have worked so hard to build. You will also learn how to apply a proven 6:1 ratio of making six personal or life-related posts or status updates to your social networks for every one product or service-related post. The 6:1 ratio will help you avoid the mistake of turning your viral social networks into a selling free-for-all.

And how will you know if you have accomplished your goals? This book will also demonstrate how to track and measure your performance using Google Analytics so you can observe how your efforts are affecting your site traffic and online sales.

This book will help keep you focused because it summarizes all the steps into a tactical, action-oriented social networking checklist. This viral social networking blueprint will serve as your roadmap and can guide your daily to-do list. And lastly, this book includes several real-world social networking success stories and frequently asked questions so you can benefit from the experiences of others.

Visit Amazon.com to pre-order Increase Online Sales through Viral Social Networking.